Digital Marketing Trend and Importance Over Career Growth Prospects

Digital marketing is an approach that covers all the marketing techniques and strategies through an online platform. This marketing approach also defined as an umbrella for all marketing activities for products or services follows various online platforms. With the gradual increase in technology and innovation, various business units are implementing digital approach towards their marketing activities.In a simple way, it also termed as the promotional approach for various products or services via the internet or electronic media. Thus, it differs from traditional marketing approach mainly due to its effectiveness and its rate of market penetration.This marketing approach, therefore, covers or check, which based on various likes or views, the conversion rate for sales, niche, and relevant content. Beside internet platform, which is closely associated with this marketing approach, also includes instant mobile messaging, mobile apps, electronic billboards, and other channels.Digital marketing and its importanceWith the gradual increase of popularity in social media and other internet platforms, customers, clients is gradually becoming socially interlinked for almost 24*7. From a business point of view, it is an immense opportunity to target the probable customers that surely affect the business outcome and image. Due to a gradual increase in technological advancement and market competition, big to small organizations started to carry out digitization to enhance their rate of success.The reason behind implementing such marketing segment in almost all business units is only due to its effectiveness and output. Some of the reasons for which companies implement internet marketing are as follows:• Effective management of customer relationship throughout various channels• Effectiveness of customer engagement process• Provide accurate in targeting prospective clients based on their interests and preferences• Very effective and communicative platform to discuss customer issues within a short span of timeThus, with the gradual increase in demand for the digital marketing skills, it helps to set up the opportunity standards in the job market. With its market penetration, the job market is booming day-by-day, thus creates a huge leap in a career opportunity among the students as well as professionals. From a career point of view, this digital marketing course becomes real hype among the students and even professionals.Who should attend a digital marketing course?• Students: Undergraduates, graduates, MBA (marketing)• Professionals: Marketing professionals, Business development executives• Entrepreneurs Advantages that you may gain from having a Digital Marketing Course• Create a demand as a professionalDue to digital market approach, there is a serious skill gap among the professionals. Thus, on experiencing such course will stay you ahead in terms of competition as well as provide enough market exposure. As per statistics concerned, we will go to experience a rapid increase in job opportunity in this field and the average figure may reach to approx 1,50,000 jobs by the year 2020.• Increase in career choiceAmong the world’s largest digital giants, namely Google, Linked IN, Twitter, etc., providing loads of opportunities in the said field. Various other top organizations from Fortune 500 are hiring candidates in the field of digital marketing. Marketing professionals may have the gateway to improving the career and be industry ready for upcoming years on successful completion of this program.• Better payment and salary incrementRather than contemporary marketing approach, digitization provides opportunity in cost reduction for the management, therefore, create an opportunity in salary hike for the employees. Being an expert in this field will surely put you ahead of time and competition, thus creating immense opportunity for career growth and development.Students or the professionals, those who are opting for the Digital marketing course need to go through following fields of ability and are as follows• Introduction to digital marketing and its advantages• Search engine optimization (SEO)• Social media optimization (SMO)• Search engine marketing (SEM)• E-mail marketingOn successful completion of this course, it not only helps the students but also working professionals to grab the best opportunity in this booming industry. The probable career opportunities or roles that candidates may gain through digital marketing expertise are as follows• Strategizing the market planning for product or service launching• Implementing social media marketing, email marketing, maintaining social media account through Facebook, Twitter, LinkedIn, etc.• Incorporating SEO related work to support online presence as well as visibility among the Google search results• Manage online reputation through blog creation, article writing, effective back linking etc.Digital marketing surely helps to bridge the gap while providing more job opportunities in this booming industry. In the competitive scenario, for marketing professionals, it surely provides an edge over traditional marketing techniques.

Reflective Practice

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Health and Fitness-Your Choice

Are you tired of looking in the mirror and not liking what you see?Are you tired of too much weight, too little energy, and too many aches and pains?Are you tired of yet another weight loss program that gives too many promises and too little substance, once again proving that diets just don’t work?Are you long on frustration and short on hope?Are you ready to transform you, your body, your health and your life–forever?You, too, can transform your body to one which you are proud of. You too can lose that extra weight, recharge your energy battery, move better, and feel better than you have in years.You, too, can regain hope and feel good about yourself and your life–for the rest of your life.How do I know that? Because I am traveling on this very same journey with you. I was raised with the same foods that you were raised with. I love many of the same foods that you love. I have just learned along the way to retrain my thinking, my taste buds, and my priorities, and I pick and choose carefully what I put into my body.I constantly ask myself this question: Does this food serve me with health and life-giving nutrition or does this food compromise my health and, ultimately, my life–the quality and the length of it?Try asking yourself this question the next time you eat something: “Does this food nourish me or does it deplete me?”If you are confused and just don’t know, then take the time to read the books and listen to the tapes that will help you discover which foods provide the best nutrition for maximum, lifelong health and fitness.The bottom line for me is: I choose health and fitness. I choose life, not premature disability, disease, and early death.What do you choose for yourself? Premature disability, disease, and early death, or a long life filled with mobility, activity, energy, joy, and purpose?Most of us are very attached to our old ways of eating and living. And we like the foods that we eat.But I assure you, because I myself have experienced it, that if you follow the basic principles for the best nutrition for human health, you will gifted with great rewards far beyond what you can even imagine. Not only will your body transform closer to your ideal weight, fitness, and health, you will gain better mental clarity and emotional stability. You will be better connected in to who you are as a person and why you are on this planet.Eating the most life-supporting foods, fresh whole fruits and vegetables, is not just about the food; eating correctly opens our awareness and catalyzes the uncovering and the discovering of our inner cores and how we can impact the world around us.Although some may never suspect, there is amazing power in all that fruit and green-leafy vegetable salad that you choose to eat and the power is there for the taking.All you need to do is wash, open your mouth, bite down, and chew.